Cruelty-Free Drugstore Brands (Updated for 2019!)
Looking for cruelty-free drugstore brands? This guide has you covered! Many Logical Harmony readers ask for help finding good drugstore products from cruelty-free brands. Many people believe that it’s hard to find cruelty-free drugstore brands, or difficult to find cruelty-free and vegan options at the drugstore. Thankfully, there are now more cruelty-free drugstore brands than ever before!
This guide includes brands that offer cruelty-free brands that can easily be found at drugstores or large chain stores such as Target, Ulta, CVS, Walgreens, Superdrug, Priceline Pharmacy, and more! It’s exciting to see these stores catching on to the fact that people want to purchase cruelty-free drugstore brands and to see them start to carry more and more cruelty-free options.
This is the most recent update of a post I originally published on January 10, 2013.
Shopping online? Sign up for Ebates and get cash back on your cruelty-free purchases from Ulta, Target, and other stores. You can use the Ebates website or the browser extension to get cash back while shopping for cruelty-free makeup at Ulta and more.
Cruelty-Free Drugstore Brands:
The following brands are all cruelty-free and have vegan options. This means that there is no animal testing anywhere in their supply chain, during production, or on the finished products.
Some of the brands on this list are owned by a parent company who tests on animals. This is noted next to the brand names. Brands that are 100% vegan are listed in bold with “100% vegan!” next to the brand name.
- Acure Organics
- Alba Botanica
- Amope
- Andalou Naturals
- Ardell
- Aubrey Organics
- Aunt Fannie’s
- Aura Cacia
- Avalon Organics
- B. Cosmetics – 100% vegan!
- Badger (W.S. Badger)
- Bare Republic (find a list of Bare Republic vegan options here)
- Barry M
- Bliss
- Body Shop, The
- Bonne Belle
- Burt’s Bees – It should be noted that they are cruelty-free, but their parent company is not.
- Cake Beauty – 100% vegan!
- Certain Dri – 100% vegan! It should be noted that they are cruelty-free, but their parent company is not.
- cocokind
- ColourPop
- Conair
- COVERGIRL – It should be noted that they are cruelty-free, but their parent company is not.
- Crazy Rumors – 100% vegan!
- Crystal Body Deodorant – 100% vegan!
- DefineMe Fragrance – 100% vegan!
- Delectable – 100% vegan!
- Derma E – 100% vegan!
- DermOrganic
- Desert Essence
- DeVita
- Dickinson Brands
- Dr. Bronner’s
- DUO
- ELF Cosmetics – 100% vegan!
- Eco-Dent
- EcoTools – 100% vegan!
- Emani – 100% vegan!
- EO Products/Everyone
- Every Man Jack
- Eylure
- Flower Beauty
- Gabriel Cosmetics
- Garnier – It should be noted that they are cruelty-free, but their parent company is not.
- Giovanni
- GOSH Cosmetics
- Hand in Hand Soap – 100% vegan!
- Hempz
- Herban Cowboy
- Heritage Store
- Hugo Naturals – 100% vegan!
- Hurraw! – 100% vegan!
- J.R. Watkins
- Jane Carter Solution – 100% vegan!
- Jason Naturals
- Jordana
- Kiss My Face
- Light Mountain Natural
- Lunette
- Michael Todd
- Milani (list of Milani vegan products)
- Mineral Fusion
- Mrs. Meyers Clean Day – It should be noted that they are cruelty-free, but their parent company is not.
- NatraCare – 100% vegan!
- Nature’s Gate – 100% vegan!
- Nourish Organic
- Now Products (Now Foods)
- NYX (find a list of NYX vegan products here) – It should be noted that they are cruelty-free, but their parent company is not.
- ORLY
- Out of Africa
- Pacifica – 100% vegan!
- Parissa
- Paul Mitchell
- Personna
- Petal Fresh
- Piggy Paint
- Piggy Polish
- Pixi Beauty (find a list of Pixi Beauty vegan options here)
- Preserve – 100% vegan!
- Profusion Cosmetics
- Pureology – It should be noted that they are cruelty-free, but their parent company is not.
- Real Techniques
- Reviva Labs
- Rosebud Perfume Co.
- S.W. Basics
- Seventh Generation – It should be noted that they are cruelty-free, but their parent company is not.
- ShiKai
- Sonia Kashuk
- Swisspers
- Tom’s of Maine – It should be noted that they are cruelty-free, but their parent company is not.
- Ulta Collection
- Vapour Organic Beauty
- Yes to
- Zoella Beauty
- ZuZu Luxe
When it comes to drugstore brands, please keep in mind that their ingredients tend to change more often than higher-end lines. Please be sure to always check the ingredients list before you buy a product. Even if it’s one you have been buying for a long time.
Even though you may skip over many of the mainstream drugstore brands, there’s no reason to feel like you are missing out on anything. L’Oreal, Revlon, Maybelline, Almay, and Rimmel all test on animals as do a lot of other drugstore brands. However, with more and more brands stepping up to offer quality items and a larger range of items, my guess is that you won’t miss these brands at all!
What are your favorite cruelty-free drugstore brands? Which drugstore beauty products do you love?
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Hi, are H&M cosmetics vegan ?
I’m not sure Margaret. I have reached out to them to try and get more information, but haven’t received a response.
Is Hard Candy cruelty free? I always thought they were, so I’m going to have to go back and second guess that since they’re not on here.
They are on my Grey Area list as I have had a really hard time getting a clear response out of them. I have seen the response they have sent to some others and it is also really vague. I don’t consider them cruelty free, but this also doesn’t necessarily mean that they are not cruelty free either. I just find it safe to avoid any brand who is unclear about things.
I LOVE Andalou Naturals’ products and check their labels carefully because I would not use if they are not vegan. I noticed you don’t have “100% vegan” by their name though– what do you know that I must not know? 🙂
Thanks!
Brandi
And, actually, the same for ZuZu Luxe (Gabrielle Cosmetics)– my absolute fav makeup. Little worried now what I might have missed as far as animal goes. Thanks for filling me in on what you’ve found regarding why you don’t have them marked as “100% Vegan” so I can hassle them about it to see if they’ll change it before I have to move on to another brand!
Brandi
Hi Brandi,
They just didn’t identify themselves as a vegan brand. I’m not sure what ingredients are in all of their products though. I think checking their labels carefully and maybe asking them about specific would be the best thing to do. 🙂
Hi there! I’m going to visit in the U.S on September and I was wondering which basic toiletries brand are cruelty free & vegan (soap, tooth paste etc.). I hope that’s the right place to ask 🙂 Thanks! Dana.
I called Cover Girl (because they were not on PETA’s list saying yes or no) and they flat out told me on the phone that they do not test on animals and that they do not test their ingredients on animals. But I later found that they do test on animals. I was hoping that they had changed over when I made the call. It’s so confusing. I could not find anything on the NYC page so I’m glad to see ur post on them. NO NYC for me!
Jordana does use animal ingredients in their lipsticks. I happened to call them regarding their lipsticks and they said they use Carmine for their reds!!!
Yup, they do! That’s why they aren’t marked as being a 100% vegan line. Those with “- 100% vegan” next to them are totally free of animal ingredients. I hope this helps! 🙂
Is Carmex cruelty-free?
Hi Kris,
I’m not sure, but I’ve reached out to them. Please check the Sunday update posts to see where they end up.
you can even find cruelty-free products at the dollar store. there are lovely smelling bar soaps by venezia soapworks and all salon selective hair sprays, shampoos, etc. the one with argan oil smells fantastic! it’s time for everyone to get a conscience and elevate their moral standards.
Sometimes you can, Catherine! What’s hard is that the label on the bottles is not always the actual brand name of the product, so it can be hard to verify these brands.
Thank you for this list!! I need a cruelty free replacement for Neutrogena Ultra Gentle Daily Cleanser and moisturizer with SPF. Must be oil free. Please let me know if you have any ideas! Xo
Beauticontrol (a beauty line similar to avon and Mary Kay) is also cruelty free!
Hi Deborah!
I’ve reached out to them, but haven’t heard back yet. 🙂